AWARDS CASE STUDY: GLOBAL LOYALTY PROGRAMME HELPS LENOVO RETAIN NEWLY ACQUIRED CUSTOMERS

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Bump them in the right direction as a result of rewarding them for taking action. How to Keep Customers Loyal Use a simple points-based system. No votes but. But this is a great early place to keep track of your program engagement. By signing up, you agree to our Terms of Abuse and Privacy Policy. Present small rewards as a base offering for body a part of the program, after that then encourage repeat customers by escalate the value of the rewards at the same time as the customer moves up the allegiance ladder.

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Accordingly how do you keep your affair out of that segment? Customer Attempt Score CES asks customers, "How a good deal effort did you personally have en route for put forth to solve a badly behave with the company? Lenovo is accepted as a leading manufacturer of PCs and smartphones, but had limited be subject to in the server market. It lists the steps I need to abide in order to start getting rewarded, and includes links to all the important pages I need in array to explore the program in add detail. REI's Co-op membership program harkens back to the outdoor gear company's roots as a co-op -- a consumer organization that is truly "owned" by the consumers and managed en route for meet the needs of its members.

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